SEO Step 7: Dirty SEO techniques will return to bite you

Filed Under Improved search engine ranking, Increase Search Engine Traffic

Except for really battling it out with Google in the open like John Chow did (and he lost the battle but he reached his goal first : become famous before getting kicked out… talking about SEO techniques.

But we all agree that every search engine doesn’t like the following techniques:

6 DO NOT DO SEO TECHNIQUES

Do not write in white font (or the same font as your background, kind of invisible ink)… it used to be a trick to put keywords in white so nobody except the spiders could read them. These pages ranked high in the past and after getting bitten by a venomous spider are penalized or banned.
Do not list keywords in your content: the spider is expecting readable text (yes, we are in the age of spell checkers and grammar checkers), so the search engine gets alarmed when he reads lists like keyword1, keyword2, keyword3….
Do not use 2 times a title tag: only 1 title for 1 page.
Do not copy-paste entire pages: spiders hate duplicate content just like most people hate it when TV keeps on repeating the same show over and over again.
Do not use keywords in your keyword tag that never show up in your content. If you say your keyword is SEO but your content is about apples and pears… again spider not happy…
Do not use frames: spiders just don’t like it, although there is no penalty there. It’s just that spiders have a preference for "no frames". If your date likes coffee, you don’t bring her to a cocktail-bar do you?

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